RootsRated was founded in the Summer of 2012.
While on a cross-country road trip, Fynn Glover was inspired to create a tool that would simplify the way people discover and
access the most memorable outdoor recreation. As he jumped from state to state, he found himself wishing he could ask locals
for their take on the best outdoor experiences in their area. Recognizing this as broad need for people across the US, Fynn
started developing a concept to help people share their insights. Shortly after, Fynn partnered with Dawson Wheeler and Mark
McKnight, who’d grown to recognize this same need from their vantage points as outdoor retailers.
With our team assembled, we began our journey to build a better way to tap into the very best of local outdoor recreation.
Now, we’re working to provide people with the best local trail runs, hiking trails, paddling routes, bike rides, rock climbing,
and more in select cities across the country—always according to local grassroots experts.
Our site includes:
- Exclusive access to the best hikes, climbs, rides, trail runs, paddling routes & more
- Curation by local activity experts
Our site does not include
- Mediocre crowd-sourced reviews
- Thousands of unedited posts to wade through
We are obsessed with providing active locals and travelers with the most authentic local knowledge of a city’s outdoor identity.